"Business 2010 comes with my fullest recommendation,and not just because it is full of facts,figures,thoughts,provocations and wisdom spanning life,business and technology.This is a book for everyone,a prep for 2010 and beyond,a rare and well balanced view between the pragmatic modeller(Lyons) and the unfettered thinker(Pearson).An unusually holistic and unbiased view of change,change mechanisms and their consequences… It is an easy,delightful and often worrysome read--definitely one for every thinker's pocket"
Professor Peter Cochrane,Co-founder of ConceptLabs,California
What does the future hold,for business and society?
What will be the impact of new technologies,changing markets and shifting demographics?
How can you exploit potential new opportunities and minimize threats how can you organize for tomorrow?
Based on'seen' trends and technologies rather than speculative,blue-sky thinking,this fascinating book provides a plausible view of future business landscapes--their opportunities and threats-- to 2010.Sifting the hype from the reality,Business 2010 explores key upcoming developments,how they will affect business and the wider world,and how you and your organization can survive and thrive in the new environment.
Essential reading
Part 1 - Laying The Foundations
Part 2 - Implications
Part 3 - Application - How Can Businesses Adapt?