รูปภาพสินค้า รหัส9781584504924
9781584504924
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ผู้เขียนS. Gregory Boyd, Brain Green

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ราคาปก 2,250.00 บาท
ราคาสุทธิ 2,250.00 บาท
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รายละเอียดหนังสือ
รหัสสินค้า: 9781584504924
จำนวน: 478 หน้า
ขนาดรูปเล่ม: 197 x 242 x 34 มม.
น้ำหนัก: 1165 กรัม
เนื้อในพิมพ์: ขาวดำ 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษปอนด์ 
หน่วย: เล่ม 
สำนักพิมพ์: Thomson Learning 
:: เนื้อหาโดยสังเขป
Business is an important part of making games and the legal aspects have also become significant. Business and Legal Primer for Games explores the major legal and business issues involved in game development with a particular focus on starting a business. The book contains practical introductory sections on business and legal problems that members of the development community are often confronted with. These problems include business structure, contracts, employment law, taxation, and IP. Those seeking to start their own game development company will receive invaluable information regarding getting started, basic business operations, marketing, licensing intellectual property, and exit strategies. Business and Legal Primer for Games is the ideal starting point with any who has ever wanted to start a game business and an excellent reference of information for those who already are involved in game development.

:: สารบัญ
Chapter 1 Introduction
Chapter 2 So You Want to Start a Game Company?
Chapter 3 Business Operations
Chapter 4 Contracts-A Brief Overview
Chapter 5 Marketing Is a Game, Too
Chapter 6 PR Plans and Programs for the Game Developer
Chapter 7 Intellectual Property
Chapter 8 Licensing Intellectual Property
Chapter 9 Intellectual Property Litigation (Avoiding It, But Winning If You Have to Fight)
Chapter 10 Selling Internationally
etc,