"Management: The New Workplace, 6/e International Edition" provides an engaging survey of modern management practice that seamlessly integrates classic and contemporary principles. Rather than concentrating on large global enterprises, the text focuses on dynamic small to mid-sized 'local' businesses and entrepreneurial issues, giving students valuable real-world insights and practical skills they can readily apply when beginning or continuing their careers. To help students deepen their understanding and hone their skills, numerous skill-building and application exercises appear in every chapter. "Management: The New Workplace, 6/e International Edition" also features a streamlined format and impressive ancillary package that make it affordable, flexible, well-suited to any course, and effective for students of diverse backgrounds and interests.
Section A: Introduction: Strategy, Performance, and Direction
1. Strategy
2. Performance
3. Vision and Mission
Section B: Analysis
4. External Enviornment
5. Value Chain
6. Resource-Based View
7. Stategy at the Business Level
Section C: Life Cycles Dynamics and Corporate Strategy
8. Life Cycles
9. Competitive Landscape
10. Strategy at the Corporate Level
Section D: Implementation
11. Structure
12. Control and Performance