Electronic Commerce,Seventh Annual Edition, by Gary Schneider, continues to uphold its reputation by supporting the constantly changing environment of the e-commerce industry. By detailing how the landscape of online commerce is evolving, this editiion reflects changes in the economy and how businedss and society are responding. Updates cover emering online technologies and trends and their influence on the electronic commerce marketplace.
In addition to enhancded international coverage, this edition includes broad expansion coverage of security issues and the future of mobile business revenue models. Finally, a move to a four-color interior compliments the solid pedagogincal value present in balanced coverage of the technological, strategic, and social aspects of succdessful e-commerce.
Part 1 Introduction
Part 2 Business Strategies for Electronic Commerce
Part 3 Technologies for Electronic Commerce
Part 4 Integration
Glossary
Index