Got carrotphobia? Do you think that recognizing your employees wil distract you from more seious busines, create jealousy, or make you look soft?
Think again.
The Carrot principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthorough study found dramatically greater results when managers offered praise and meaningful rewards in ways that motivated employees to excel.
Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher productivity, engagement, retention, and customer satisfaction. Following these simple steps will make you a high-performance leader and take your team a breakthorough level of achievement.
Part I: The Accelerator : How the Best Managers Deliver Extraordianary Results
Part II: Carrot Gulture : How Great Organizations Create World-Class Results
Part III: Managing by Carrots : You Can Get There from Here
Appendix A: Acceleration to Business Results
Appendix B: The Jackson Organization's National Employee Database
Appendix C: 2006 Survey of 1,005 Working Adults
Appendix D: Recognition ROI Survey of 26,000 Employees