Difficulties in raising capital and hidden prejudice can make launching a business particularly hard if you're a woman or minority entrepreneur. But you can learn how to overcome these obstacles and build a successful venture with A Piece of the Action. This unique small-business primer covers the key aspects of start-up in detail, from identifying your market to hiring personnel. And it confronts the issues of overt and subtle discrimination so that it doesn't undermine your business-and your future.
You'll learn how to:
- Identify nontraditional sources of money
- Develop a relationship with a local banker
- Get business from government set-aside programs
- Choose the right location for your business
- Build a strong network of business contacts by joining relevant associations and organizations
- Write a business plan to help you raise needed capital
1. Start Your Own Business and Hire Yourself
2. Stranger in a Strange Land
3. Get Your Bearings
4. A Winning Game Plan
5. Attorneys, Accountants, and Consultants
6. Other People's Money
7. The Care and Feeding of Your Local Banker
8. Good Intentions
9. Location, Location, Location
10. You've Got to Have Friends
,etc.