รูปภาพสินค้า รหัส9780471351429
9780471351429
-
ผู้เขียนScott M. Shafer, Jack R. Meredith

ส่วนลด 0 %
ราคาปก 650.00 บาท
ราคาสุทธิ 650.00 บาท
Bookmark and Share
รายละเอียดหนังสือ
รหัสสินค้า: 9780471351429
จำนวน: 445 หน้า
ขนาดรูปเล่ม: 203 x 252 x 18 มม.
น้ำหนัก: 740 กรัม
เนื้อในพิมพ์: ขาวดำ 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: -ไม่ระบุ 
หน่วย: เล่ม 
สำนักพิมพ์: John Wiley & Sons (Asia) Pte Ltd 
:: เนื้อหาโดยสังเขป
What every MBA needs to know sbout OM
Operations is one of the most important factors in wheter an organization survives in the international marketplace. While not everyone will be soving quantitative operations problems, every manager will confront important operations issues that will have a critical impact on the success of their organizations.
Revised to reflect the growing importance of soft and hard technologies, as well as the rise of service organizations and the global economy, this Trird Edition of Jack Meredith and Scott Shafer's Operations Management for MBAs focuses on what MBAs need to know about operations in their careers. This includes:

- Six sigma improvenment projects
- Project management
- Enterprise resource planning
- Lean management
- Outsourcing and offshoring
- Supply chain management
- Process design and planning

Emphasizing the strategic role of these operations, the authors keep the needs of marketing, finance and other majors in mind, and show how a basic understanding of operations is important to all career paths. The text's clear and concise overview of key concepts makes it the perfect complement to cases and readings on OM.
:: สารบัญ
Chapter 1 The Nature Operations
Chapter 2 Strategy, Operations, and Glodal Competitiveness
Chapter 3 Process Planning and Design
Chapter 4 Six Sigma for Process and Quality Improvement
Chapter 5 Capacity and Location Planning
Chapter 6 Schedule Management
Chapter 7 Supply Chain Management
Chapter 8 Inventory Management
Chapter 9 Enterprise Resource Planning
Chapter 10 Lean Management
Chapter 11 Project Management