รูปภาพสินค้า รหัส9780324233094
9780324233094
-
ผู้เขียนCamille P. Schuster, Ph.D., Michael J. Copeland

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รหัสสินค้า: 9780324233094
จำนวน: 248 หน้า
ขนาดรูปเล่ม: 160 x 236 x 22 มม.
น้ำหนัก: 525 กรัม
เนื้อในพิมพ์: ขาวดำ 
ชนิดปก: ปกแข็ง 
ชนิดกระดาษ: กระดาษปรู๊ฟ 
หน่วย: เล่ม 
สำนักพิมพ์: Thomson Learning 
:: เนื้อหาโดยสังเขป
You've got your feet wet in international business, but how do you keep up with the rapid changes going on all around you? GLOBAL BUSINESS PRACTICES: ADAPTING FOR SUCCESS shows you a simple operations framework that enables you to react more quickly, and efficiently, to unexpected developments. With the scarce time for research left at the end of your day, you need a practical outline that enables you to adapt and succeed. Get it today with GLOBAL BUSINESS PRACTICES: ADAPTING FOR SUCCESS.

:: สารบัญ
Chapter 1: Understanding Global Dynamics
Chapter 2: Framework for Adaptation
Chapter 3: Northwest and Central Europe
Chapter 4: North America, Australia, and New Zealand
Chapter 5: Mediterranean Europe
Chapter 6: Eastern Europe and Russia
Chapter 7: Central and South America
Chapter 8: India
Chapter 9: China and Overseas Chinese
Chapter 10: Japan and South Korea
Chapter 11: Middle East
Chapter 12: Africa
Chapter 13: What Is Adaptation?
:: คำนิยม
"Schuster and Copeland's perspectives are well grounded in the more signficant research in the field of intercultural Management and provide the reader with insight after insight as to how other cultures interpret their local business environments. If the reader needs one source to scan the business cultures around the world with enough depth to apply to specific management challenges this is an excellent source of useful perspectives and models by which to interpret those approaches."
--Clifford H. Clarke, President, Global Integration Strategies, LLC--

"I sincerely believe that this book will be a valued addition to the libraries of all International Business Executives."
--C. P. Al Sampson, Director of Global Human Resources (Retired), GE Aviation--