The objective of the book is make readers think about how supply chain management impacts call areas of the firm, and firm, and to show how managers can improve their competitive posi-tion by empkoying the practices we discuss we discuss throughout the text. Junior-or senior-level busi -ness students and beginning MBA students as well as practicing managers can benefit from reading and using the text.
The textbook utilizes some notable features including opening quotes and three or more boxed features for each chapter that profile companies practicing or utilizing the techniques discussed in the chapters. Additionally, there are a total of various supply chain management topics.Some of the companies and cases are real, while others are fictional.In the Chapter 1 appendix, thre is a discussion of the Beer Game, with game boards and inventory tracking sheets to allow instructors to actually play the game with their students. Within each chaper we have incorporated up-to-date and interesting examples of organizations utilizing the methods being discussed. Finally, there are quantitative as well as qualitative problems and questions, Internet excises,and Excel problems spread throughout most of the chapters
Part 1 Supply Chain Management: an Overview
Part 2 Purchasing Issues in Supply Chain Management
Part 3 Operations Issues in Supply Chain Management
Part 4 Distribution Issues in Supply Chain Management
Part 5 Sustaining Competitive Advantage