Blink is all about those moments when we `know` something without really knowing why, and how this ability is one of the most powerful we possess. A snap judgement made very quickly, Malcolm Gladwell reveals, can actually be far more effective than one made deliberately and cautiously. By blocking out what`s irrelevant and focusing on narrow slices of experience, we can read a seemingly complex situation in the blink of an eye - and discover a radically new way of understanding the world.
1 The Theory of Thin Slices: How a Little Bit of Knowledge Goes a Long Way
2 The Locked Door: The Secret Life of Snap Decisions
3 The Warren Harding Error: Why We Fall For Tall, Dark, and Handsome Men
4 Paul Van Riper's Big Victory: Creating Structure for Spontaneity
5 Kenna's Dilemma: The Right and Wrong - Way to Ask People What They Want
6 Seven Seconds in the Bronx: The Delicate Art of Mind Reading
Conclusion Listening with Your Eyes: The Lessons of Blink
"If you want to trust my snap judgment, buy this book: you'll be delighted."
--David Brooks, New York Times Book Review--
"A real pleasure...Blink brims with surprising insights about our world and ourselves."
--Salon--
"Entertaining...Blink will make you think about how you think."
--Seattle Times--