รูปภาพสินค้า รหัส9780273766179
9780273766179
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ผู้เขียนStephen P. Robbins, David A. Decenzo, Mary Coulter

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รหัสสินค้า: 9780273766179
จำนวน: 504 หน้า
ขนาดรูปเล่ม: 215 x 275 x 15 มม.
น้ำหนัก: 935 กรัม
เนื้อในพิมพ์: คละสี 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษอาร์ต 
หน่วย: เล่ม 
สำนักพิมพ์: Pearson Education Limited 
พิมพ์ครั้งล่าสุด:ครั้งที่ 8 เดือน -- ปี 2013
:: เนื้อหาโดยสังเขป
Welcome to the eighth Global Edition of Fundamentals of Management! A lot has changed in the world since FOM was first published in 1994. However, we haven’t changed our commitment to providing you with the most engaging and up to date introduction to management paperback on the market. And how do we do this? By covering the essential concepts of management; providing a sound foundation for understanding the key issues; offering a strong, practical focus, including the latest research; and doing these with a writing style that you and your students will find interesting and straightforward.

This book continues the exciting design introduced in the last edition. We love the way it looks and the way management concepts are presented! And we hope you do, too! It’s a self-contained learning package. In addition to the end of chapter summaries and review questions, we’ve organized all the chapter self-assessments, skills modules, hands-on manager’s inbox exercises, and case applications into an easy to find and easy to use section at the back of the book.

In addition, the text is supported by the most comprehensive Web site and supplement package, although your students will find the essential elements they need to understand and apply management concepts within the text itself. You have the choice about how best to use the materials: text only, online only, or text and online. It’s your decision!
:: สารบัญ
Part 1 Introduction
Chapter 1 Mangers and Management
Chapter 2 The Management Environment
Chapter 3 Integrative Managerial Issues

Part 2 Planning
Chapter 4 Foundations of Decision Making
Chapter 5 Foundations of Planning

Part 3 Organizing
Chapter 6 Organizational Structure and Design
Chapter 7 Managing Human Resources
Chapter 8 Managing Change and Innovation

Part 4 Leading
Chapter 9 Foundations of Individual Behavior
Chapter 10 Understanding Groups and Managing Work Teams
Chapter 11 Motivating and Rewarding Employees
Chapter 12 Leadership and Trust
Chapter 13 Managing Communication and Information

Part 5 Controlling
Chapter 14 Foundations of Control
Chapter 15 Operations Management