รูปภาพสินค้า รหัส9780273756767
9780273756767
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ผู้เขียนS. Trevis Certo, Samuel C. Certo

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รายละเอียดหนังสือ
รหัสสินค้า: 9780273756767
จำนวน: 600 หน้า
ขนาดรูปเล่ม: 214 x 275 x 19 มม.
น้ำหนัก: 1080 กรัม
เนื้อในพิมพ์: คละสี 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษอาร์ต 
หน่วย: เล่ม 
สำนักพิมพ์: Pearson Education Limited 
พิมพ์ครั้งล่าสุด:ครั้งที่ 12 เดือน -- ปี 2012
:: เนื้อหาโดยสังเขป
For undergraduate Principles of Management courses. Core concepts, cutting-edge skill training: transform students into managers. Modern Management is a traditionally organized principles of management text that integrates core concepts with cutting-edge skill training all while keeping the focus on application.

This edition provides the latest concepts and empirical research as well as the most recent examples of management in today's business world. Accompanied by mymanagementlab! See the hands in the air, hear the roar of discussion be a rock star in the classroom. mymanagementlab makes it easier for you to rock the classroom by helping you hold students accountable for class preparation, and getting students engaged in the material through an array of relevant teaching and media resources. Visit mymanagementlab.com for more information.

New! Teaching Website, Managing Modernly. To help you shine like a rockstar in the classroom, the authors created a unique website that features cases, videos, and articles. All the content is vetted by the authors to reflect the most cutting edge, and up to the minute happenings in the modern business world. Visit the site at: www.twocertos.com
:: สารบัญ
Part 1 Introduction to Modern Management
Part 2 Modern management Challenges
Part 3 Planning
Part 4 Organizing
Part 5 Influencing
Part 6 Controlling