รูปภาพสินค้า รหัส9780205710911
9780205710911
-
ผู้เขียนRichard J. Gerrig, Philip G. Zimbardo

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ราคาปก 1,215.00 บาท
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รหัสสินค้า: 9780205710911
จำนวน: 722 หน้า
ขนาดรูปเล่ม: 228 x 275 x 26 มม.
น้ำหนัก: 1565 กรัม
เนื้อในพิมพ์: สี่สีในเล่ม 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษอาร์ต 
หน่วย: เล่ม 
สำนักพิมพ์: Pearson Education, Inc. 
พิมพ์ครั้งล่าสุด:ครั้งที่ 19 เดือน -- ปี 2010
:: เนื้อหาโดยสังเขป

Psychology and Life emphasizes the science of psychology, with a special focus on applying psychology to students' daily lives. Psychology and Life continues to provide a rigorous, research-centered survey of the discipline while offering students special features and learning aids that will spark their interest, excite their imaginations, and get them to think critically about the material. Over 150 research studies are spotlighted throughout the text, with the goal of showcasing the how and the why behind key psychological research. This textbook has not only withstood the test of time, it has kept pace brilliantly with the changing field of psychology.

Now available with the award-winning “Discovering Psychology” video series, produced by WGBH Boston with the American Psychological Association. Author Phil Zimbardo narrates the video series, as leading researchers, practitioners, and theorists probe the mysteries of the mind and body and bring psychology to life for introductory students. Video Viewing Guides are included at the end of each chapter of the textbook.
:: สารบัญ
1. Psychology and Life
2. Research Methods in Psychology
3. The Biological and Evolutionary Bases of Behavior
4. Sensation and Perception
5. Mind, Consciousness, and Alternate States
6. Learning and Behavior Analysis
7. Memory
8. Cognitive Processes
9. Intelligence and Intelligence Assessment
10. Human Development Across The Life Span
...etc...