รูปภาพสินค้า รหัส9780205456536
9780205456536
-
ผู้เขียนJoseph A. DeVito

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ราคาปก 900.00 บาท
ราคาสุทธิ 900.00 บาท
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รายละเอียดหนังสือ
รหัสสินค้า: 9780205456536
จำนวน: 404 หน้า
ขนาดรูปเล่ม: 216 x 276 x 17 มม.
น้ำหนัก: 1000 กรัม
เนื้อในพิมพ์: สี่สีในเล่ม 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: -ไม่ระบุ 
หน่วย: เล่ม 
สำนักพิมพ์: Allyn & Bacon, Inc. 
พิมพ์ครั้งล่าสุด:ครั้งที่ 10 เดือน -- ปี 2006
:: เนื้อหาโดยสังเขป
Human Communication: The Basic Course provides an in-depth look at the concepts and principles that comprise all forms of human communication. With an emphasis on public speaking, interpersonal communication, and small group communication, the text also explores key issues and topics in organizational communication and the mass media. Designed to allow flexibility in teaching approaches, Human Communication: The Basic Course offers instructors a wide range of topics to discuss and apply to real-world experiences.

New and Enduring Features
- Designed to combine theory, research, and skills, "Ask the Researcher" features nationally and internationallly know theorists and researchers who respond to typical question that a student would ask about the practical applications of human communication.
- "Public Speaking Sample Assistant" presents sample speeches and outlines with suggestions for critical analysis. This feature offers both well-constructed and poorly constructed examples of informative and persuasive speeches and outlines to show students specific examples of what to do and what to avoid.
- A separate pamphlet, "Interviewing and Human Communication"(available packaged with the text for no additional charge), covers the principles and skills of informative and employment interviews.
- The photo captions, called "ViewPoints," offer detailed information providing an opportunity for instructors and students to extend the discussion of communication principles. In keeping with the dual focus of the text, approximately half of the "ViewPoints" are concerned with research and theory and half with skill acquisition.
- Cultural and gender issues are covered in depth in two ways: an entire unit (Unit3) explains the ways culture and gender influence communication, and integrated coverage throughtout the text relate cultural and gender issues to all aspects of human communication.
- Four additional units-Emotional Communication, Criticism in the Public Speaking Classroom, Developing Special Occasion Speeches, and Mass Media-are available on an accompanying CD-ROM (available packaged with the text for no additional charge), enabling instructors to cover topics that are not always offered in other texts.
:: สารบัญ
Part 1 Foundations of Human Communication
- Preliminaries to Human Communication
- Principles of Communication
- Culture and Connunication
,etc.
Part 2 Interpersonal and small group Communication
- Interpersonal Communication: Conversation
- Interpersonal Relationships
- Small Group Communication
,etc.
Part 3 Public Speaking
- Public Speaking Topics, Audiences, and Research
- Supporting and Organizing your Speech
- Style and Delivery in Public Speaking
,etc.