For undergraduate and graduate International Business courses. An effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help students effectively put theory into practice.
Part One: Background for International Business
Part Two: Comparative Enviromental Frameworks
Part Three: Theories and Institutions: Trade and Investment
Part Four: World Financial Environment
Part Five: Global Strategy, Structure, and Implementation
Part Six: Managinh International Operations