The ninth edition of Business Forecasting presents basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Written in a simple, straightforward style and making extensive use of practical business examples, the book includes many cases that provide readers with the necessary link between theoretical concepts and their real-world applications. Readers should have a basic knowledge of statistics and be familiar with computer applications such as word processing and spreadsheets.
Chapter 1 Introduction to Forecasting
Chapter 2 A Review of Basic Statistical Concepts
Chapter 3 Explouring Data Patterns and an Introduction to Forecasting Techniques
Chapter 4 Moving Averages and Smoothing Methods
Chapter 5 Time Series and Their Components
Chapter 6 Simple Linear Regression
Chapter 7 Multiple Regression Analysis
Chapter 8 Regression with Time Series Data
Chapter 9 The Box-Jenkins (ARIMA) Methodology
Chapter 10 Judgmental Forecasting and Forecast Adjusments
Chapter 11 Managing the Forecasting Process