รูปภาพสินค้า รหัส9780131738362
9780131738362
-
ผู้เขียนLarry P. Ritzman, Lee J. Krajewski, Manoj K. Malhotra

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รหัสสินค้า: 9780131738362
จำนวน: 702 หน้า
ขนาดรูปเล่ม: 216 x 274 x 26 มม.
น้ำหนัก: 1460 กรัม
เนื้อในพิมพ์: คละสี 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: -ไม่ระบุ 
หน่วย: เล่ม 
สำนักพิมพ์: Prentice Hall Ptr 
พิมพ์ครั้งล่าสุด:ครั้งที่ 8 เดือน -- ปี 2007
:: เนื้อหาโดยสังเขป
The Eighth Edition of Operations Management by Lee Krajewski, Larry Ritzman, and new co-author Manoj Malhotra has many exciting changes. Highlights of these changes are as follows:
New! Co-Author: Manoj Malhotra, the Jeff B. Bates chair at the University of South Carolina, was asked to join this team because of his teaching ability, his active research record, and his success as a consultant to such top firms as John Deere, Metso Corporation, Phelps Dodge, Sonoco, Milliken, and Verizon among others. Above all, Manoj is a master teacher who knows how to teach operations management creatively and effectively at both the undergraduate and MBA level. He has staught from the book since the first edition and brings new energy and ideas to this edition.
NEW! Starwood Case and Video Integration: Another notable change to the eighth edition is the introduction of six Managerial Challenge cases based on Starwood Hotels and Resorts. This case material, and the accompanying video footage, illustrates chapter topics through the eyes of starwood, one of the world's largest hotel companies.
:: สารบัญ
Part I Using Operations To Compete
Chapter 1 Operations As a Competitive Weapon
Supplement A Decision Making
Chapter 2 Operations Strategy
Chapter 3 Project Management

Part II Managing Processes
Chapter 4 Process Strategy
Chapter 5 Process Analysis
Supplement B Simulation
Chapter 6 Process Performance and Quality
Chapter 7 Constraint Management
Supplement C Waiting Lines
Chapter 8 Process Layout
Chapter 9 Lean Systems

Part III Managing Value Chains
Chapter 10 Supply Chain Strategy
,etc.