The second edition of "Exploring Innovation" offers a contemporary and fresh perspective on innovation in all its forms. Written with business students in mind, the book provides a clear and comprehensive introduction to defining, analysing, managing and fostering innovation. The book's lively, accessible style and many examples and cases of innovative products and services bring the new frontiers of business to life. The new edition has been comprehensively updated to feature: more coverage on the commercial aspects of innovation and business models; greater emphasis on user innovation; and an introduction to the concept of open innovation. It is fully revised coverage of innovation strategy and includes expanded material on the management of innovation, linking a number of managerial techniques to a specific model of the management process.
Part 1 : What Is Innovation?
Part 2 : What Does Innovation Involve?
Part 3 : How Do You Manage Innovation?
Part 4 : How Do You Foster Innovation?
This new edition of David Smith's Exploring Innovation provides the students with a solid vocabulary of innovation. Based on a firm foundation, the students are then provided with valuable exercises and cases to enhance their understanding of innovation practices and innovation management.
-- Mette Praest Knudsen --
Professor of integrative innovation management
University of Southern Denmark
I adopted Exploring Innovation in its frist edition. I have found it to be pitched at just the right level for stage 2 undergraduates and it seems to have been well received by the students.
-- Neil Alderman --
Senior Lecturer
Newcastle University Business School, Newcastle University