รูปภาพสินค้า รหัส9780071412872
9780071412872
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ผู้เขียนAndrew Zacharakis, Jefry A. Timmons, Stephen Spinelli

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รหัสสินค้า: 9780071412872
จำนวน: 183 หน้า
ขนาดรูปเล่ม: 152 x 227 x 12 มม.
น้ำหนัก: 265 กรัม
เนื้อในพิมพ์: ขาวดำ 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษถนอมสายตา 
หน่วย: เล่ม 
สำนักพิมพ์: McGraw-Hill  
:: เนื้อหาโดยสังเขป
Today's entrepreneurs are driving a new era of global transformation and growth. But before they can turn ideas into profitmaking ventures, they must craft a business plan that crystallizes and legitimizes those ideas of customers, key talent, and investors.

Business Plans That Work details a strategic, step-by-step approach to creating, adapting, and writing a solid but flexible business plan that will sell your idea and help you make it a reality. Whatever stage you are at in the growth of your business, this no-nonsense guidebook will show you how to:
- Determine what to include in each plan, why, and for whom
- Recognize and avoid common pitfalls in creating a business plan
- Use the proven "Timmons Model" to analyze potential opportunities
More than just a tool to raise seed capital, a well-written business plan provides invaluable insights into what you need to do to make it work.
:: สารบัญ
1. Entrepreneurs Create the Future
2. Before You Start Writing Your Plan: Asking the Right
Questions
3. Getting Started
4. Industry: Zoom Lens on Opportunity
5. Company and Product Description: Selling Your Vision
6. Marketing Plan: Reaching the Customer
7. Operations and Development: Execution
8. Team: The key to Success
9. The Critical Risks and Offering Plan Sections
10. Financial Plan: Telling Your Story in Numbers
,etc.