รูปภาพสินค้า รหัส9780071263733
9780071263733
McGraw-Hill International Edition.
ผู้เขียนGib Akin, Richard Dunford, Ian Palmer

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รายละเอียดหนังสือ
รหัสสินค้า: 9780071263733
จำนวน: 432 หน้า
ขนาดรูปเล่ม: 185 x 231 x 14 มม.
น้ำหนัก: 620 กรัม
เนื้อในพิมพ์: ขาวดำ 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษอาร์ต 
หน่วย: เล่ม 
สำนักพิมพ์: Mcgraw-hill International Enterprises 
พิมพ์ครั้งล่าสุด:ครั้งที่ 2 เดือน -- ปี 2009
:: เนื้อหาโดยสังเขป
Managing Organizational Change, by Palmer/Dunford/Akin, provides managers with an awareness of the issues involved in managing change, moving them beyond "one-best way" approaches and providing them with access to multiple perspectives that they can draw upon in order to enhance their success in producing organizational change. These multiple perspectives provide a theme for the text as well as a framework for the way each chapter outlines different options open to managers in helping them to identify, in a reflective way, the actions and choices open to them.

The authors favor using multiple perspectives to ensure that change managers are not trapped by a "one-best way" of approaching change which limits their options for action. Changing organizations is as messy as it is exhilarating, as frustrating as it is satisfying, as muddling-through and creative a process as it is a rational one. This book recognizes these tensions for those involved in managing organizational change. Rather than pretend that they do not exist it confronts them head on, identifying why they are there, how they can be managed and the limits they create for what the manager of organizational change can achieve.
:: สารบัญ
Chapter One Introduction: Stories of Change
Chapter Two Images of Managing Change
Chapter Three Why Organizations Change
Chapter Four What Changes in Organizations
Chapter Five Diagnosis for Change
Chapter Six Resistance to Change
Chapter Seven Implementing Change: Organization Development, Appreciative Inquiry, Positive Organizational Scholarship,
and Sense-Making Approaches
Chapter Eight Implementing Change: Change Management, Contingency, and Processual Approaches
Chapter Nine Linking Vision and Change
Chapter Ten Strategies for Communicating Change
Chapter Eleven Skills for Communicating Change
Chapter Twelve Sustaining Change