รูปภาพสินค้า รหัส9780071257084
9780071257084
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ผู้เขียนFred Luthans, Jonathan P. Doh, Richard M. Hodgetts

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รายละเอียดหนังสือ
รหัสสินค้า: 9780071257084
จำนวน: 609 หน้า
ขนาดรูปเล่ม: 218 x 275 x 22 มม.
น้ำหนัก: 1305 กรัม
เนื้อในพิมพ์: 2 สี 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: -ไม่ระบุ 
หน่วย: เล่ม 
สำนักพิมพ์: McGraw-Hill  
พิมพ์ครั้งล่าสุด:ครั้งที่ 6 เดือน -- ปี 2006
:: เนื้อหาโดยสังเขป
In the sixth edition of International Management, we have taken care to retain the effective foundation gained from research and practice over the past decades. At the same time, we have fully incorporated important new and emerging developments that have changed what international managers are currently facing and likely to face in the coming years. Of special importance is that students of international management understand what will be expected of them from the range of stakeholders with whom they interact.

With the passing of the legendary Richard Hodgetts, our co-author and friend, we dedicate this new edition to his memory. We also enthusiastically welcome a new author to the team, Jonathan Doh from Villanova University. An active researcher, teacher, consultant, and practitioner, Jonathan brings considerable experience, energy, and passion in the areas of international strategy, emerging markets and institutions, corporate social respon-sibility, and a deep understanding of globalization and its implications for international management (see more on Jonathan in "About the Authors")
:: สารบัญ
Part 1 Environmental Foundation
Part 2 The Role of Culture
Part 3 International Strategic Management
Part 4 Organizational Behavior and Human Resource Management