รูปภาพสินค้า รหัส9780071244947
9780071244947
-
ผู้เขียนBarry Keating, J. Holton Wilson, John Galt Solutions

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รหัสสินค้า: 9780071244947
จำนวน: 461 หน้า
ขนาดรูปเล่ม: 186 x 232 x 15 มม.
น้ำหนัก: 730 กรัม
เนื้อในพิมพ์: ขาวดำ 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษอาร์ต 
หน่วย: เล่ม 
สำนักพิมพ์: Mcgraw-hill International Enterprises 
พิมพ์ครั้งล่าสุด:ครั้งที่ 5 เดือน -- ปี 2006
:: เนื้อหาโดยสังเขป
"The Fifth Edition of Business Forecasting" is the most practical forecasting book on the market with the most powerful software - "Forecast X". This new edition presents a broad-based survey of business forecasting methods including subjective and objective approaches. As always, the author team of Wilson and Keating deliver practical how-to forecasting techniques, while theory and math are held to a minimum. This edition focuses on the most proven, acceptable methods used commonly in business and government such as regression, smoothing, decomposition, and Box-Jenkins. This new edition continues to integrate the most comprehensive software tool available in this market, "Forecast X". With the addition of "ForeCast X", this text provides the most complete and up-to-date coverage of forecasting concepts with the most technologically sophisticated software package on the market. This Excel-based tool (which received a 4 point out 5 rating from PC Magazine, Oct. 2, 2000 issue) effectively uses wizards and many tools to make forecasting easy and understandable.
:: สารบัญ
Chapter 1 Introduction to Business Forecasting
Chapter 2 The Forecast Process, Data Considerations, and Model Selection
Chapter 3 Moving Averages and Exponential Smoothing
Chapter 4 Introduction to Forecasting with Regression Methods
Chapter 5 Forecsting with Multiple Regression
Chapter 6 Times Series Decompostion
Chapter 7 ARIMA (Bo-Jenkins) Type Forecasting Models
Chapter 8 Combining Forecast Results
Chapter 9 Forecast Implementation

Index