รูปภาพสินค้า รหัส9780071215565
9780071215565
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ผู้เขียนF. Robert Jacobs, Nicholas J. Aquilano, Richard B. Chase

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รายละเอียดหนังสือ
รหัสสินค้า: 9780071215565
จำนวน: 765 หน้า
ขนาดรูปเล่ม: 216 x 275 x 25 มม.
น้ำหนัก: 1625 กรัม
เนื้อในพิมพ์: สี่สีในเล่ม 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: -ไม่ระบุ 
หน่วย: เล่ม 
สำนักพิมพ์: McGraw-Hill  
พิมพ์ครั้งล่าสุด:ครั้งที่ 3 เดือน -- ปี 2004
:: เนื้อหาโดยสังเขป
Operations management (OM) has been a key element in the improvement in productivity in businesses around the world. Creating a competitive advantage through operations requires an understanding of how the operations function contributes to productivity growth. However, our intent in this book is to do more than just show you what companies are doing to create competitive advantage through OM. Our overriding goal is to create a competitive advantage for you in the marketplace by conveying a set of skills and tools that you can actually apply.
Operations Management should appeal to individuals who want to be directly involved in making products or providing services. The entry-level operations specialist is the person who detemines how best to design, supply,and run the processes. Senior operations managers are responsible for setting the strategic direction of the company from an operations standpoint, deciding what technologies should be used, where facilities should be located, and managing the facilities that make the products or provide the services. Operations Management is an interesting mix of managing people and applying sophisticated technology. The goal is to efficiently create wealth by supplying quality goods and services.
:: สารบัญ
Section 1 Operations Strategy and Managing Change
Section 2 Product Design and Process Selection Selection
Section 3 Supply Chain Desiign
Section 4 Planning and Controlling The Supply Chain
:: ข้อมูลพิเศษ
International Edition