This book--business.today--is organized to reflect contemporary business practices. By doing so, I believe it more accurately captures the world of business in the new millennium. It reflects that business firms are breaking down barriers between functions such as marketing, management, and finance; reorganizing around processes; focusing on the customer; and building relationships with key stakeholders such as suppliers, labor, and financial sources. Further, this book acknowledges that the constraints that once defined business--time, place, form--are eroding.
The new world of business is about identifying opportunities, creating viable strategies, building relationships, and providing quality goods and services. A quick glance at this book's table of contents will reveal that I've structured business.today to help readers see this new world.
Part 1 Introduction
Part 2 Acquiring and Using Information
Part 3 Building Relationship
Part 4 Providing Quality Goods and Services
Part 5 Your Business Career Portfolio