รูปภาพสินค้า รหัส9781259254260
9781259254260
This book offers you the flexibility to customize your course according to your needs and the needs of your students by covering only essential concepts and topics in the five core units.
ผู้เขียนPaige Baltzan

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รายละเอียดหนังสือ
รหัสสินค้า: 9781259254260
จำนวน: 624 หน้า
ขนาดรูปเล่ม: 217 x 275 x 20 มม.
น้ำหนัก: 1280 กรัม
เนื้อในพิมพ์: 2 สี 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษอาร์ต 
หน่วย: เล่ม 
สำนักพิมพ์: McGraw-Hill Education 
พิมพ์ครั้งล่าสุด:ครั้งที่ 6 เดือน -- ปี ----
:: เนื้อหาโดยสังเขป
Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in these texts first addresses the business needs and then addresses the technology that supports those needs. Business Driven Technology 6e offers you the flexibility to customize your course according to your needs and the needs of your students by covering only essential concepts and topics in the five core units with 20 chapters, while providing additional in-depth coverage in the 20 business and the 12 technology plug-ins.

Business Driven Technology 6e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course! Plug-ins are fully developed modules of text that include student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises. We realize that instructors today require the ability to cover a blended mix of topics in their courses. While some instructors like to focus on networks and infrastructure throughout their course, others choose to focus on ethics and security. Business Driven Technology was developed to easily adapt to your needs. Each chapter and plug-in is independent so you can: cover any or all of the chapters as they suit your purpose; cover any or all of the business plug-ins as they suit your purpose; cover any or all of the technology plug-ins as they suit your purpose; and cover the plug-ins in any order you wish.
:: สารบัญ
Chapter 1: Business Driven Technology.
Chapter 2: Identifying Competitive Advantages.
Chapter 3: Strategic Initiatives for Implementing Competitive Advantages.
Chapter 4: Measuring the Success of Strategic Initiatives.
Chapter 5: Organizational Structures that Support Strategic Initiatives.
Chapter 6: Valuing Organizational Information.
Chapter 7: Storing Organizational Information - Databases.
Chapter 8: Accessing Organizational Information - Data Warehouse.
Chapter 9: Enabling the Organization - Decision Making.
Chapter 10: Extending the Organization - Supply Chain Management.
, etc.
:: ข้อมูลพิเศษ
This International Student Edition is for use outside the U.S.