International Business provides a thorough review and analysis of the international business environment and applies this knowledge to practical aspects of doing business in international markets. A rigorous approach is used to provide students with a good understanding of the complex nature of international business activities. The book emphasises the economic, geographical, historical, legal and political factors that make international business significantly different from domestic business activities. Theoretical frameworks such as modern trade theory, new institutional economics and network theory are used to investigate issues and topics in international business. The major issues raised in the text are illustrated with appropriate real world case studies.
Chapter 1 Introduction
Chapter 2 Globalisation
Chapter 3 Models of International trade
Chapter 4 Protection
Chapter 5 The international monetary system
Chapter 6 Geographical Factors
Chapter 7 Cultural and institutional factors
Chapter 8 Regional integration blocs
Chapter 9 Market entry modes
Chapter 10 International strategic management
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