Today’s managers face a complex web of difficult and exciting challenges. A global economy in which world-class quality is essential, increased diversity in the workforce, new technologies, and demands for more ethical conduct promise to keep things interesting. As trustees of society’s precious human, material, financial, and informational resources, today’s and tomorrow’s manages hold the key to a better world. A solid grounding in management is essential to successfully guiding large or small, profit or nonprofit organizations in the twenty-first century.
Principles of Management, Twelfth Edition, represents an important step toward managerial and personal success in an era of rapid change. It is a comprehensive, up to date, and highly readable introduction to management theory, research, and practice. This twelfth edition is the culmination of Carlene Cassidy’s rich experience as an entrepreneur, executive, and teacher and of Bob Kreitner’s many years in management classrooms and management development seminars around the world. Its style and content have been shaped by interaction with thousands of students along with many instructors, reviewers, editors, and managers.
All have taught us valuable lessons about organizational life, management, and peop0le in general. Organized along a time tested functional/process framework, Principles of Management, Twelfth Edition, integrates classical and modern concepts with a rich array of contemporary real world examples, cases, captioned photos, and unique Interactive Annotations.
Part 1 The Challenge of Management
Part 2 Human Resources, Organization, and Communication
Part 3 Strategy and Planning
Part 4 Leadership and Motivation
Part 5 Organizational Control