รูปภาพสินค้า รหัส9780471710448
9780471710448
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ผู้เขียนEfralm Turban and [et. ai]

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ราคาปก 900.00 บาท
ราคาสุทธิ 900.00 บาท
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รหัสสินค้า: 9780471710448
จำนวน: 761 หน้า
ขนาดรูปเล่ม: 201 x 254 x 29 มม.
น้ำหนัก: 1680 กรัม
เนื้อในพิมพ์: 2 สี 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: -ไม่ระบุ 
หน่วย: เล่ม 
สำนักพิมพ์: Wiley Publishing, Inc. 
:: เนื้อหาโดยสังเขป
Information Technology for Management: Transforming Organizations in The Digital Economy From Shanghat to San Francisco, IT is paly an increasingly vital role in helping organizations gsin the competitive adventage around the globe. That's why this Fifth Editon of Information Technology for Management offers a global perspective on how IT is transforming business.

In this conprehensive, up-to date Fifth Edition, Efraim Turban, Ephraim McLen, James Wetherbe, and new coauthor Dorothy Leldner present late-breaking developments in the field, as well as a new chapter on Global Interorganizatonal Systems.

- IT's About Transformation
The text focuses on how organizations operate and compete in the digitl economy. And how IT can assist this transformation. The new edition also features increased strategy coverage.

- IT's Current
The Fifth Edition introduces new research, current examples and case studies, and updated reference materials.

- IT's Managerial
The text's stong managerial orientation makes IT relevant and interesting to business students. Technological topics are conveniently covered in six technoligy guides at the end of the text.

- IT's Wireless
A special chapter covers and opportunities in mobile computing and the wireless revolution.

- IT's Hands-on
Students solve realistic IT problems when they are "hired" as interns at the Wireless Café, a simulated high-tech restaurant in Shanghai.
:: สารบัญ
Part 1 IT in the organiztion
Part 2 The Web Revolution
Part 3 Organizational Applications
Part 4 Managerial and Decision Support Systems
Part 5 Inplenting and managing