รูปภาพสินค้า รหัส9780415261548
9780415261548
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ผู้เขียนChristopher Benson, Hugh Jones

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รายละเอียดหนังสือ
รหัสสินค้า: 9780415261548
จำนวน: 310 หน้า
ขนาดรูปเล่ม: 156 x 233 x 18 มม.
น้ำหนัก: 490 กรัม
เนื้อในพิมพ์: ขาวดำ 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: -ไม่ระบุ 
หน่วย: เล่ม 
สำนักพิมพ์: Taylor & Francis 
พิมพ์ครั้งล่าสุด:ครั้งที่ 2 เดือน -- ปี 2002
:: เนื้อหาโดยสังเขป
Publishing Law is a comprehensive quide to the law as it affects the publishing precess. Written by the Copyright Counsel of the Publishers Association and a practising solicitor with many years experience of the publishing trade, this work will serve as a comprehensive handbook for all those who need a practical understanding of where and how the law may apply, including publishers, authors, and agents.

Hugh Jones and Christopher Benson address a range of key legal issues in the publishing process, including:
- copyright, moral rights, commissioning and contracts, editing and production
- defamation, libel and other legal risks such as negligent mis-statement, obscenity and official secrets
- infringement and defences such as fair dealing, trade marks and passing off
-consumer law, data protection, advertising and promotion, distribution and export

This fully updated second edition features:
- coverage of electronic rights and e-commerce issues
- up-to-date coverage of changes in UK and EU legislation
- advice on integration of EU directives

Legal points are explained with reference to important statutes, cases and relevant trade practices, and a revised glossary and list of useful addresses are also provided.
:: สารบัญ
Part 1 Ideas and original works
Part 2 Commissioning: Publishing Contracts
Part 3 Delivery, Editing and Production
Part 4 Publish and be demned
Part 5 Sales and Marketing