รูปภาพสินค้า รหัส9780138003548
9780138003548
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ผู้เขียนDavid L. Goetsch, Stanley B. Davis

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ราคาสุทธิ 935.00 บาท
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รายละเอียดหนังสือ
รหัสสินค้า: 9780138003548
จำนวน: 634 หน้า
ขนาดรูปเล่ม: 210 x 276 x 25 มม.
น้ำหนัก: 1335 กรัม
เนื้อในพิมพ์: ขาวดำ 
ชนิดปก: ปกอ่อน 
ชนิดกระดาษ: กระดาษปอนด์ 
หน่วย: เล่ม 
สำนักพิมพ์: PEARSON Prentice Hall 
พิมพ์ครั้งล่าสุด:ครั้งที่ 6 เดือน -- ปี 2010
:: เนื้อหาโดยสังเขป
This book features a straightforward, practical look at applying the theories and principles of total quality in the real world. Current and comprehensive, it covers every aspect of total quality -- including several that receive little or no attention in other total quality books -- helping professionals understand that in order to compete in the global arena, businesses must achieve consistent peak performance, continual improvement, and maximum competitiveness. The sixth edition has been updated to include coverage of Lean and Lean Six Sigma. Key topics covered include global competitiveness; strategic management; ethics and corporate social responsibility; partnering and strategic alliances; quality culture; customer satisfaction and retention; employee empowerment; leadership; teamwork; communication; education and training; overcoming negativity; the ISO 9000 quality management system; tools and techniques; and implementing total quality management.
:: สารบัญ
Part 1 Philosophy and Concepts
- The Total Quality Approach to Quality Management: Achieving Organizational Excellence
- Quality and Global Competitiveness
- Strategic Management: Planning and Execution for Competitive Advantage
- Quality Management, Ethics, and Corporate Social Responsibility
- Partnering and Strategic Alliances
etc.

Part 2 Tools and Techniques
- Overview of Total Quality Tools
- Problem Solving and Decision Making
- Quality Function Deployment
- Optimizing and Controlling Processes Through Statistical Process Control
- Continual Improvement Methods with Six Sigma, Lean, and Lean Six Sigma
etc.